The American Football League Europe partners with Hudl as official performance analysis supplier
The American Football League Europe (AFLE) is proud to announce a partnership with Hudl, one of the world’s leading sports technology platforms for video analysis and performance insights.
Through this collaboration, Hudl will support the AFLE teams, coaches, players, and officials with advanced video and analysis tools designed to improve preparation, communication, and development across the league.
Strengthening coaching, scouting, and officiating development
Hudl provides an integrated platform that allows teams to upload, share, and analyze training and game footage while combining video with performance data. The system helps coaches review plays, deliver feedback, and support player development through detailed visual analysis and communication tools.
Coaches and league staff can compile customized playlists and share them with specific groups both inside and outside their organization, enabling targeted teaching and scouting workflows. The platform also allows participation tracking, giving staff insights into how much time individuals invest in reviewing assigned material. In addition, comments, teaching points, and feedback can be added directly to video sequences and distributed instantly. Teams and the league can create multiple subgroups to deliver content precisely to the intended audience.
Within the AFLE, the platform will be used not only for team scouting and tactical preparation, but also to support referee education and evaluation. By using shared video analysis tools, the league aims to create consistent teaching standards and improve decision-making processes on the field.
A global platform for performance and development
Hudl empowers more than 300K teams globally to reach their potential. A complete suite of video and data products ensures coaches and teams at every level of sport have the information and insights they need to be their best. Our smart cameras capture every second of the action, and our software makes video easy to access, analyze, share and learn from. That video also enables athletes to get recruited and teams at every level to find their next star. That’s why more than 8M users across 40+ sports trust Hudl for every moment that matters to them.
Supporting AFLE’s professional infrastructure
By partnering with Hudl, the American Football League Europe continues to build a strong technological foundation for its inaugural seasons. The cooperation supports the league’s focus on professional standards, structured development, and modern football operations across all franchises.
The partnership will help ensure that teams and officials across the league have access to the same high-quality analysis tools, strengthening preparation, education, and competitive performance from day one.
